The dangers of disintermediation
Remember the days of disintermediation? That was when everyone was raving about how the internet would allow companies to communicate directly with their audiences. Cut out the middle man, go direct, we preached in the pages of this very magazine. Companies were going to be able to save thousands by cutting back on all those communication consultants that 'facilitate' the way they shape their messages.Oh dear. I take it all back. Look what the result of the disintermediation process has been:
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Richard Carpenter
Covering investor communications, sustainability and employee engagement, Richard Carpenter has worked with the likes of Aviva, Facebook, Alibaba, HSBC and the London Stock Exchange. Before joining Bladonmore, he was CEO of MerchantCantos, part of...
Chief executive
