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Jan 31, 1997

Financial Wizards

How some financial institutions conduct their own IR

'We don't do phone calls or meetings with analysts,' demurs the IR chief at a regional financial institution in the States. 'Once in a great while we'll do an investor conference. IR is a one person thing here, and I have a gazillion other responsibilities. We don't put a lot of dollars towards shareholder relations.' How's that for IR at a major US public company? Granted, the firm in question is 60 percent held by employees paid largely in stock. And perhaps other shareholders are content

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