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Why distribute a release with ‘negative’ news?
A client recently questioned why Catalyst would recommend sending out a release to our stakeholder list when it contained ‘ bad...
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Why pay-to-play research and marketing makes sense for ‘smicrocaps’
Life as a small or micro-cap public company is getting harder by the day as the pool of buy-side interest is shrinking almost as...
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Seven ways to sharpen quarterly release headlines
To assess the reach potential of today’s IR communications, we reviewed 84 quarterly releases, the workhorse of IR messaging...
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Viewpoint: Goldman's disclosure switch is a step backwards
While we admire its effort to innovate, Goldman’s decision not to use a wire service to disseminate its upcoming earnings but...
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Social media tips from Catalyst Global
1. Create an IR-specific social media presence Because investor relations information and its perspective are often different from...
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