The importance of retail investors

Are you engaging retail investors as part of your company’s Investor Relations strategy? Focusing purely on professional investors can expose a company to the risks associated with market fluctuations. 
Find out why the share of equities owned by retail investors is increasing and how your company can benefit from having a strong base of retail investors. With the retail investor market showing growth, these often overlooked investors represent a big opportunity. 
Learn more about their important role in this article by Swen Lorenz, CEO, Master Investor. 
Swen Lorenz is CEO of Master Investor Ltd., an investment media and events company that operates the annual Master Investor Show and monthly digital publication, Master Investor Magazine. 
Master Investor Show is an annual, one-day event - this year’s show will be held at the Business Design Centre, London on 17th March. IR Magazine readers can get two free tickets to attend at, using discount code: IRMAG. For exhibitor enquiries contact Amanda Taylor here.

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