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Jun 02, 2021

Camarco climbs to second place in ranking of financial PR firms

FTI Consulting far ahead of pack in terms of number of UK-listed clients

Camarco has climbed above Buchanan to take second place for the most financial PR mandates among UK-listed companies, according to a quarterly ranking.

The advisory firm added five clients between March and May – more than any other firm – to bring its total number to 73, notes the report by Adviser Rankings.

Meanwhile, FTI Consulting is far ahead in first place with 135 financial PR clients, a drop of two from the previous report.

Brunswick slips from fourth to fifth place in the ranking for number of clients, but remains comfortably in first when it comes to the combined market cap of the businesses it advises, thanks to its dominance among UK blue chips.

The rankings are compiled every three months and cover a variety of services, such as law, stockbroking and auditing. Clients are included only if the mandate is confirmed by both the adviser and the company receiving the service, says the data provider.

Looking at the FTSE 100, Brunswick is out in front with 22 financial PR clients, says Adviser Rankings. Teneo, meanwhile, has pulled away into second place following its appointment by Pearson. The consultancy now counts 12 clients in the index, compared with 11 each for FTI and Tulchan Communications.

In the FTSE 250 ranking, FTI remains on top while Tulchan has moved into second place at the expense of Brunswick, which slips to third. MHP Communications and Finsbury Glover Hering are unchanged in fourth and fifth position, respectively.

Financial PR has experienced the most upheaval of any advisory service in the UK over the last decade and a half, states a report released by Adviser Rankings in January to mark its 15th anniversary.

‘[T]he contrasting fortunes of the consultancies over the past 15 years demonstrates that consultancy arrangements with UK upper-tier constituents remain well entrenched, yet it is also clear that smaller, nimbler operations... are now the preferred option for many publicly listed entities,’ notes the report.