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Thursday, March 23, 2023
8.00 am PT / 11.00 am ET / 3.00 pm GMT / 4.00 pm CET
Duration: 45 minutes
Generative artificial intelligence (AI) – the use of algorithms, such as ChatGPT, to create new content – promises to shake up every industry. Today’s AI models can produce sophisticated text, images and video in seconds, tailored to a user’s specific preferences. The technology is so powerful it has passed university-level business exams and even helped individuals with no coding experience launch apps.
But what impact could generative AI have on IR professionals? The potential use-cases are diverse and exciting, from automated investor FAQs to enhanced market intelligence and help in building corporate reports. IR teams will also need to tread carefully, however: the use of AI tools to create content throws up questions around transparency, accuracy and authenticity.
In this webinar, you will learn:
- How generative AI could disrupt IR
- Case studies of companies using generative AI to engage with investors today
- The risks of AI-powered content tools for IR professionals
Short, sharp and packed with expert insight, this webinar will get you up to speed on these critical issues in just 45 minutes. Sign up to BrightTALK to view this essential briefing and be informed of future webinars produced by IR Magazine.
Holders of the NIRI IRC® credential can earn 1 professional development unit (PDU) per webinar. IRC-credentialed speakers may also earn PDUs. More information is available at www.niri.org/certification