Research Report: Measuring & Demonstrating IR – Part I

Oct 24, 2016
<p>This research report from <em>IR Magazine</em> looks at how companies measure the effectiveness of their IR program.&nbsp;We all know the tenets of best practice investor relations: transparency, responsiveness, credibility. But how do you know whether your vision of best practice is hitting the mark as good IR?</p>

Companies employ many different methods when assessing their IR effectiveness, from independent perception studies to the number of analysts covering the firm. And while there might not be a right or wrong way to measure how well you’re hitting your IR goals, it helps to see what works – and what doesn’t – for other companies.

Download the report now

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