How they do it at Newell

A lot of IR is 'just common sense,' says Ross Porter, Newell Co's award-winning IRO. 'It's just being out there and being active. Be accessible.' He pauses for a moment and adds, 'Here's a simple one: return phone calls the same day.' It is a deceptively simple formula that helped garner him enough votes to be named as best IRO for a company under $10 bn market cap in this year's Investor Relations Magazine US Awards. Newell also took the accolade for best senior management communications,