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Dec 31, 1999

How they do it at Fortis

The IR program at the Belgian-Dutch financial services group

Financial services stocks on Wall Street soared after the October announcement that US law would be changed to allow combined banking and insurance operations. It also brought a smile to the face of Patrick Verelst, senior IRO for Benelux-based financial giant Fortis. He is confident that the earlier change in Dutch banking laws allowing the marriage of banking and insurance operations gives him something of an advantage. Fortis, after all, is the end result of cross-border mergers of some

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