Why IROs must learn to make friends with big data
Now’s the time to learn new tricks in the IR profession. That’s according to Marcus Sultzer and Peter Van Heeke of EQS Group.
Van Heeke says IROs will soon be expected to extract, interpret and learn from large datasets across various sources ‘so that they can make decisions about which investors to meet and which not to meet’. View the full interview from the IR Magazine Global Forum & Awards in Amsterdam below: