Author
Top tips for your IR website: The Ticker 89
'It’s not like that Kevin Costner movie Field of dreams where if you build it they will come'
On episode 89 of The Ticker:
An in-depth conversation with Arash Adnani, Blender Media president, on making the most out of your IR website, why it should evolve as IR strategy changes and turning it into a 24-hour IR tool. He runs through Blender Media’s seven tips, published in the company’s recent white paper, covering:
- How infographics and interactive charts can increase engagement – and attention span
- Why you should outsource your SEO strategy and execution
- The benefits of paid search
- Making sure your website is mobile-friendly – and how you can easily check just how mobile it is
- Why you should consider virtual reality or 360-degree video as part of your website strategy
- The benefits of social media
- Why you need to engage your CEO – or other executives (something Adnani says is his favorite tip).
Click here for more information or to download the Blender Media white paper: Digital marketing for IR: 7 tips for 2018.
Technology & Social Media
When does the European Union plan to become carbon-neutral? And how many metric tons of plastic waste end up in the ocean each year? These are a few...Read more
The annual report provides an opportunity for public companies to communicate their financial health, promote their culture and brand, and engage...Read more
Overstock, the Nasdaq-listed online retailer and technology company, made history last spring by offering a digital dividend, also known as an...Read more
Coinbase is taking innovative new steps toward educating retail shareholders ahead of its forthcoming direct listing, which could value the company...Read more
