Author
Editor-at-large
Having a blog allows us to experiment with different types of content to share with investors
The thinking behind Twitter's IR blog
<p>Blogs are powerful investor education tools, but largely underused. So why did Twitter’s IR team start one?</p>
The value of a stakeholder-facing blog is easy to see, with companies of all sizes publishing personally authored content to provide context and detail around company news. They can also help manage a company’s wider reputation, canvas stakeholder opinion and
Content Preview
to continue reading
Subscribe
- IR Essentials - print editions
- Unlimited Articles online
- Newsletter
- Award Winning IR reports
- Strategy guides
- White papers
from$995*
Technology & Social Media
When does the European Union plan to become carbon-neutral? And how many metric tons of plastic waste end up in the ocean each year? These are a few...Read more
The annual report provides an opportunity for public companies to communicate their financial health, promote their culture and brand, and engage...Read more
Overstock, the Nasdaq-listed online retailer and technology company, made history last spring by offering a digital dividend, also known as an...Read more
Coinbase is taking innovative new steps toward educating retail shareholders ahead of its forthcoming direct listing, which could value the company...Read more
