Messaging apps to buzz the buy side

Aug 23, 2016
<p>Messenger apps are increasingly used for business &ndash; including IR, it turns out: some Chinese companies are using WeChat to communicate with buy-side contacts</p>
Snapchat, WhatsApp, Facebook’s Messenger: the world of instant messaging has come a long way since the days of dial-up – as far as messaging apps for IR, in fact. And while the concept might seem strange to readers in the US and Europe, in Asia services such

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