Skip to main content
Feb 28, 2002

Leader: Toy story

What does it take to get new shareholders and keep them loyal

What does it take to get new shareholders and keep them loyal? The incentives discussed in this issue's cover story (page 29) may seem like weak substitutes for what investors really want. Like the child who asks for peace on earth instead of toys for Christmas, investors today want the simple things in life - a company that will stay out of chapter 11 for the next little while. Or one that can prevent a rogue employee from losing half the year's profits. Or just one whose finances are transparent

To continue reading you need an active subscription

Subscribe
  • Quarterly issues of IR Magazine
  • Unlimited Articles online
  • Newsletter
  • Investor Perception Studies – Europe, US, Canada and Asia
  • Strategy guides
  • Whitepapers
  • Benchmarking reports
From $995*

Staff Writers

The staff writers on IR magazine are from our team of highly experienced journalists.