Kissing frogs: How to target investors amid geopolitical and investor sentiment changes

Jul 19, 2018
Highlights from this year’s IR Magazine Think Tank – Europe
‘Targeting is like kissing lots of frogs hoping one will turn into a prince,’ said an IR adviser speaking at IR Magazine’s recent think tank in London at the end of June. ‘So it’s best to narrow down the frogs as much as possible.’ Knowing that the

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