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Managing CFO transitions proves as critical as that of CEOs

 

An array of companies, from Google’s parent Alphabet to Whirlpool, have named new finance chiefs in the past year. That’s not surprising given the 2015 turnover rate of CFOs among S&P 100 companies was roughly 25 percent.

This volatility underscores that investor relations and corporate communications executives are as likely to manage a CFO’s transition as a CEO’s during their career. This article identifies the elements that have proved to be essential in getting right the IR dimensions of the new CFO’s announcement, and helping ensure that person’s critical first 100 days are a success.

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