Behind the scenes to look at the $32 bn worth of mega mergers currently sweeping the US entertainment industry
The media mega-merger sweepstakes were launched with a vengeance one Monday morning in late July when Michael Eisner, chairman and CEO of The Walt Disney Company, kicked off a week that would see his company bid $19 bn for Capital Cities/ABC and Westinghouse offer $5.4 bn for CBS. Soon after, Time Warner Inc threw its hat into the ring with its $8 bn bid for Turner Broadcasting System.
Despite the stakes, there was little tension in the air that Monday morning when Wendy Webb, vice president
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