Webinar – Building meaningful relationships with retail investors
In partnership with
Monday, January 11, 2021
8.00 am PT / 11.00 am ET / 4.00 pm GMT / 5.00 pm CET
Duration: 45 minutes
The number of new and first-time retail investors has increased dramatically during the last year – following brokerage accounts switching to a commission-free model and a significant uptick in investing since the Covid-19 outbreak. It’s incumbent on IR teams to find new ways to engage with these new and existing retail investors to build meaningful relationships that can be rewarding for both parties.
But retail IR is as much about marketing and communications as it is about traditional investor engagement. This requires cross-functional collaboration and an understanding of how to attract and retain retail investors. In this webinar, you will hear how a number of different companies are reassessing their retail IR strategy, and how companies can use perks to attract and reward an investor group that is long-term-focused and typically votes with management.
Short, sharp and packed with expert insight, this webinar will get you up to speed on these critical issues in just 45 minutes. Sign up to BrightTALK to view this essential briefing and be informed of future webinars produced by IR Magazine.
|Holders of the NIRI IRC® credential can earn 1 professional development unit (PDU) per webinar. IRC-credentialed speakers may also earn PDUs. More information is available at www.niri.org/certification|