Webinar – Building meaningful relationships with retail investors

Webinar – Building meaningful relationships with retail investors

Monday, January 11, 2021

In partnership with

Monday, January 11, 2021
8.00 am PT / 11.00 am ET / 4.00 pm GMT / 5.00 pm CET
Duration: 45 minutes

Listen on-demand

The number of new and first-time retail investors has increased dramatically during the last year – following brokerage accounts switching to a commission-free model and a significant uptick in investing since the Covid-19 outbreak. It’s incumbent on IR teams to find new ways to engage with these new and existing retail investors to build meaningful relationships that can be rewarding for both parties.

But retail IR is as much about marketing and communications as it is about traditional investor engagement. This requires cross-functional collaboration and an understanding of how to attract and retain retail investors. In this webinar, you will hear how a number of different companies are reassessing their retail IR strategy, and how companies can use perks to attract and reward an investor group that is long-term-focused and typically votes with management.

Speakers include: 

Moderator: Ben Ashwell, editor, IR Magazine and Corporate Secretary
Gay Kaylor, manager, stockholder relations, The Hershey Company
Jeff Lambert, founder and CEO, TiiCKER
Kelly Reisdorf, vice president, chief communications and investor relations officer, Vista Outdoor

Listen on-demand

Short, sharp and packed with expert insight, this webinar will get you up to speed on these critical issues in just 45 minutes. Sign up to BrightTALK to view this essential briefing and be informed of future webinars produced by IR Magazine.

Holders of the NIRI IRC® credential can earn 1 professional development unit (PDU) per webinar. IRC-credentialed speakers may also earn PDUs. More information is available at www.niri.org/certification

IR Magazine has partnered with TiiCKER to deliver you this webinar. IR Magazine and TiiCKER will process your personal data for purposes connected with your attendance at the webinar and may send you marketing communications and information that may be of interest to you, as permitted under applicable law. You may choose to unsubscribe at any time by email with ‘unsubscribe’ in the subject line or by clicking on the “unsubscribe” link in any email from us or TiiCKER. Your data will be processed in accordance with IR Magazine’s privacy policy: www.irmagazine.com/privacy and TiiCKER's privacy policy: www.tiicker.com/privacy-policy.

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