Sharon Ng on coming to China to brush up on her Mandarin and ending up running IR for one of the world’s largest internet companies
At a glance
Internet giant
Baidu, China’s largest search engine, has a market capitalization of $60 bn, listed in 2005 and has around 40 covering equity research analysts.
Game of two halves
Blackout periods set the rhythm for the IR function. ‘I think of it as ‘open season’ when we’re not in blackout,’ says head of investor relations Sharon Ng.
Telling the story
As three quarters of Baidu’s shareholders
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Alexandra Cain
Alexandra Cain is a Sydney-based journalist, editor, author and presenter who has been writing about investor relations for more than 20 years. When she’s not interviewing big wigs, emerging leaders and prime ministers, she’s surfing her favorite...
