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May 31, 1998

A year in the life of Mike Kraft

MCI's vice president of IR whisks through a year of merger action

April 1997: At 2.00 am in MCI headquarters - 7.00 am in London and 8.00 am in Madrid - we synchronized watches for a simultaneous release, alerting wire services around the world. MCI and BT had orchestrated their first global coup: forging an alliance with the largest communications company in the Spanish speaking world, Telefonica de Espana, winning it away from another global alliance. We had choreographed the logistics for weeks. IR managers had been dispatched to Madrid, with audio and

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