Some IROs have been increasingly targeting investors directly
Last year, IR Magazine conducted research on investor targeting – looking at how many IROs have increased, decreased or maintained their current levels of direct investor targeting. The result showed that just 2 percent of IR professionals had reduced levels of direct targeting while equal numbers – 49 percent each – had increased levels or kept them the same.
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Staff Writers
The staff writers on IR magazine are from our team of highly experienced journalists.
