Case studies Archive

Jun 19, 2020
Canadian business leaders launch anti-racism project
A group of senior Canadian businesspeople has launched a new council and initiative aimed at increasing racial diversity among the country’s boards and executive teams. The move comes amid growing calls for governments and companies to address racial inequality following the deaths of African Americans including Breonna Taylor, Ahmaud Arbery and George Floyd. The Canadian Council of Business Leaders Against Anti-Black Systemic Racism, which is launching what it ca...
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Jun 11, 2020
Ten lessons for dealing with investors in a crisis
1. We are in a crisis – and normal rules of crisis management apply. This crisis is different from the last, almost by definition, and requires its own determined response. 2. Leaders are visible in a crisis, whether or not they like it and whether or not they are the people with leadership titles. If the company’s leaders themselves are not visible, people will likely take note of other leaders instead. Management teams need to...
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Jun 10, 2020
What happens to investor relations in a downturn?
In 2008, Laura Graves, then Cisco’s director of global IR, stood up to kick off her company’s analyst day in Silicon Valley. She had spent many months helping to craft the agenda and prepping senior management, but she knew the audience’s thoughts were elsewhere. The previous day, Lehman Brothers, the 164-year old investment bank, had gone bankrupt. ‘We had to walk on stage knowing that Lehman Brothers, Bear Stearns, all of that was crumbling,’ Graves says. ...
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May 28, 2020
Class action
One of the biggest interruptions to normal life caused by Covid-19 is the shutdown of schools and universities. At time of writing, more than 1.5 bn learners worldwide have been affected by these closures, according to data from UNESCO. For teachers and students, the pandemic has led to a global crash course in digital education. In England, for example, the number of primary schools using an online learning platform rose from 20 percent to 50 percent in two weeks, ...
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Apr 02, 2020
A tale of two transactions
For investor relations teams, a major corporate transaction can be both a nerve-wracking challenge and an opportunity to showcase quite how important a role they can play in the long-term health of the company. IROs may not be included in decisions to engage in M&A, restructure, go public or take some other step, but they are key to determining how those decisions are received by shareholders and analysts. Key aspects of the IR team’s role in the run-up to and...
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Mar 26, 2020
Five IResolutions for 2020
As we enter a bold new year, it seems the perfect time for a little self-reflection on both your professional and your personal life. After all, this year heralds several epoch-defining moments, such as the US presidential election and Brexit. With that in mind, here are five ways you might like to consider your own IR-adjacent development as we head into a new decade. Learn a new skill Personal branding is hugely important in the social med...
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Mar 24, 2020
Highs and lows for Hong Kong capital markets
The last 12 months have proven tumultuous in Hong Kong. In April 2019, the region’s local government proposed controversial changes to laws that would allow criminals to be extradited to mainland China. The summer was punctuated by demonstrations and clashes between citizens and police that often boiled over. By November, Hong Kong had officially entered a recession, with total economic activity down more than 3 percent in the third quarter of the year, mainly tha...
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