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Nov 30, 1999

Timezone machines

Who's that ringing at 3am? It's your non-domestic investor

It's a recipe for permanent red-eye. Despite e-mail, the web and the good old-fashioned telephone, maintaining high quality communication with non-domestic shareholders still poses more of a challenge than talking to fund managers based round the corner. And that's to say nothing of the differences in language and culture. An Investor Relations magazine survey indicates that IR staff in an average, developed market, blue-chip typically find themselves spending a third of their time on overseas

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